This summer the state of Vermont is launching a new ad campaign designed to deliver a message of welcome to a broad and diverse audience, as part of the Vermont Tourism Stay to Stay program. Brattleboro was an early partner in this effort to turn visitors into Vermonters. Local partners the Brattleboro Development Credit Corporation, the Brattleboro Chamber and the Downtown Business Association created four quarterly events to welcome visitors for the weekend, and then connect them with realtors and employers.
This year, these partners are in for another round of events but with a new twist and new partners: the first Stay to Stay even in February was hosted by Mount Snow to reach peak-weekend skiiers. The event was held in the beautiful new Carinthia Lodge, with help from local partners at the Deerfield Valley Chamber and Dover-Wilmington Bitown Committee. The upcoming June event will be held in Brattleboro. For more information visit https://www.vermontvacation.com/staytostay or https://sovermont.com/become-a-vermonter/
Wendy Knight, Commissioner of Tourism, worked with non-profit and community leaders to develop the new campaign which is part of a broader effort of the Governor Scott’s administration to make the state, and state government, more inclusive. BDCC is a proud sponsor of IamaVermonter.org, which strives to provide help for people of color moving to Vermont.
Read more about the new Stay to Stay campaign in Vermont Digger: