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Back Roads Granola

Founder Focus

April 6, 2017

Founders: Virginia and Peter Vogel

Company: Back Roads Granola

Description: Back Roads Granola is a small family bakery located in southern Vermont. We employ several local bakers who assist Peter in making and shipping Back Roads Granola each week. Peter is master baker and in charge of operations. Virginia is in charge of sales, marketing, and all things customer service. Daughter, Coral works on our online marketing efforts along with many other operational tasks . Our friend, Barb helps run our office, helps with sales and many other things. (…more…)

Virginia and Peter Vogel - Back Roads Granola

Virginia and Peter Vogel – Back Roads Granola

Founder Focus celebrates the brave and creative entrepreneurs in our region whose passions are the products and services their companies provide.


Entrepreneurship and Innovation:

INSTIG8 the region’s center for quality entrepreneurship training, scale-up services, and innovation.

INSTIG8 is a BDCC initiative located in Windham Region and initially sponsored by the Windham County Economic Development Program (WCEDP).

This program strategically fosters a safe environment for creative entrepreneurs to try, fail, learn, build, explore, and connect to other like-minded individuals while developing their business concepts and models.

It’s a series of workshops, events, and co-working. INSTIG8 will be the catalyst for engaging, business-minded, creative community of entrepreneurs, innovators, and instigators.

Why is this work a benefit to the region?

  • Entrepreneurship and innovation leads to new businesses and job creation
  • Higher levels of entrepreneurship gives people employment choices
  • Ideas lead to new combinations of existing concepts which lead to business creation